VOIS - Area 2 - Module 3

  1. MODULE TITLE

Module 3: Knowledge management in-house and across organisations.
  1. AUTHORS

Prof. Marina Dabić, Tena Obradović Posinković
  1. SHORT DESCRIPTION

For the successful implementation of open innovation activities, it is not enough for SMEs to cooperate with external partners and exchange their ideas, technology, and knowledge. Small and medium-sized enterprises also need to develop capabilities, enable their employees to acquire knowledge and manage existing and newly acquired knowledge. Knowledge management helps managers control knowledge within their organizations, but also knowledge available outside their companies. In this module SMEs from bioeconomy and agri-food industry can learn about the types of knowledge, but also get advice for managing in-house knowledge, as well as knowledge across organizations.
  1. LEARNING OBJECTIVES

    Upon completing this module, you should be able to:

  • Identify the types of knowledge within your SME and understand which resources represent your competitive advantage.
  • Have a deeper understanding of knowledge management and how your SME can benefit from implementing open innovation activities.
  • Have a deeper understanding of the types of partners and how your SME can benefit from collaboration.
  • Learn how to motivate your employees to use knowledge acquired outside their own company and how to motivate them to share knowledge.
  1. Training Content
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Challenges due to company culture

Small and medium-sized enterprises often face a shortage of employees and talents who possess the necessary competencies and are ready to share their knowledge with others. The manager of a small and medium-sized winery is faced with a situation where an employee has an aversion to the technological knowledge that comes from a strategic partner. The winery cooperates with the Technical Faculty. They are working together on a project funded by the EU. The winery provides a true case study, while the university has the knowledge, skills and abilities required. Although the benefits are clear for both parties, one of the employees does not want to share his ideas and does not want to accept the knowledge that comes from professors and researchers from the university.

Source: https://www.freepik.com

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